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BAF And Bupa Alliance To Increase Choice In The Local Health Insurance Market
12 November 2009

BAF And Bupa Alliance To Increase Choice In The Local Health Insurance Market

NASSAU, THE BAHAMAS, November 12, 2009 - British American Financial Limited “BAF” recently announced an alliance with BUPA Insurance Company

“BUPA”, one of the world’s largest and most experienced health insurance providers in Latin America and the Caribbean for the offering of health insurance. As a result of this alliance, British American Financial introduces the BAF MedSafe line of health insurance products. The new suite of products offering choice for all requirements and budgets in the local market are fully supported by Bupa’s vast network of health care providers worldwide.

BUPA has been in operation since 1947 and currently has over 10 million members from 192 countries around the world. Backed by a large network of medical professionals, BAF MedSafe members are guaranteed the best in health care services.

“We are truly excited about our alliance with Bupa,” said I. Chester Cooper, President & CEO of BAF. “Having the support of BUPA affords us the opportunity to offer our clients world-class health care services that extend far beyond our borders. BAF MedSafe will offer four comprehensive health insurance options that will guarantee access to the widest range of providers, physicians, specialists and the very best health care services worldwide.”

Noting that inadequate health care coverage is a serious concern in the Bahamas, Mr. Cooper continued, “It’s important that people have affordable and accessible healthcare when they need it most and the comfort that should the worst happen, your insurance carrier is with you for life. For this reason certain products in the MedSafe range offer no annual maximums, no reductions at any age and guaranteed renewal. With our strong local brand and BUPA’s global reach this is unquestionably a win-win combination for our clients”.

Bupa’s commitment to individualized treatment and excellent customer service extends beyond making appointments and paying claims. The company boasts unparalleled combined years of medical experience and their on-staff doctors are available for consultation 24 hours a day, 365 days per year. Medical coordinators work with members every step of the way to guide their choices towards the best medical treatment options for their situation.

BAF MedSafe clients can choose from four health insurance options, each offering distinctly unique features tailored to a variety of needs and budgets.

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